Changing of Materiality Panel Discussion Videos
Part of the Parsons Redefining Luxury Initiative, this panel discussion explores the ways in which evolving consumer demands are driving innovation in luxury and changing the global perception of luxury products. As the desire for ethical and sustainable production increases, the forces behind luxury products are compelled to innovate new materials and processes to meet the new sustainable consumer demand. How does our perception of luxury goods shift as transparency in a luxury brand’s production cycle increases? What statement does owning a luxury piece make when the public suddenly grows aware of the brand’s ethics? Who gets to determine what is ethical and for whom? And, what does the future of luxury innovation look like with sustainability as a top priority?
Yuchen Zhang (CEO) & Hellyn Teng (Creative Director), Wearable Media
Ammar Belal – Founder “ONE432”
Gustave Maisonrouge – President & Co-Founder Maison Atia